iamjules | Starlight Spring Direct Mail Appeal 2015
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Starlight Spring Direct Mail Appeal 2015

About This Project

This direct mail campaigns feature child loved Uno! So I themed the pack around the card game… the lift featured colour-in Uno cards (you could complete your ‘pack’ by downloading a colour-in sheet from the Starlight website). Lots of colour was used to tie in with the child’s personality expressed in the story.

Direct Mail, Print